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How SMEs can build and maintain an effective website

We are in a tough economic climate where SMEs need to work effectively to gain the edge over their competitors. With the recent changes in copyright and the proliferation of ‘do it yourself’ website builders, many are left feeling unsure about how to create their own site which will stand out, be effective at securing new business and suit their needs, but also which will be copyright compliant.

How Judy found room in the market for her great idea

Necessity has been described as the mother of invention but it can also be the maker of fortunes. Judy Niner, founder and chief executive of the MondaytoFriday.com rent-a-room website, hit upon her business idea back in the late Nineties when her job as marketing director of the Science Museum in Kensington meant she needed a home from home in the week in London while renting out her place on the same basis in Oxford.
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Don’t Get Left Behind in the Digital Race

Many SME's leave their internet presence as an afterthought, and websites too often are not multiple browser or operating system compatible. This problem is compounded when introducing the emerging smart-phone and tablet market. A company website should not only function seamlessly across the main browsers (Chrome, Firefox, IE, Safari) and operating systems (IOS, Android, Windows) it also needs to be compatible with an ever increasing variety of screen sizes and resolutions introduced by these new devices.